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Meet the people behind culture craft

Our work is shaped by experience helping leaders and teams grow without losing what matters. We focus on strengthening leadership, culture, and communication so organizations remain healthy as they grow.

Tyler Smith Culture Craft Owner and Principal Consultant

Tyler Smith

Owner and Principal Consultant

Tyler founded Culture Craft Consulting on the belief that it's possible for everyone to love their job. As a business consultant specializing in organizational culture, HR management, and leadership development, his mission is to help organizations build healthy workplace cultures where employees and businesses can thrive.

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With a degree in business management and over a decade of experience in leadership and team dynamics, Tyler understands how effective leadership, engaged employees, and strong organizational systems contribute to long-term business success. He partners with businesses of all sizes to improve employee retention, increase operational efficiency, and strengthen profitability through practical, people-focused strategies.

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Through fractional HR management and consulting services, Tyler helps organizations navigate the challenges of recruiting, onboarding, employee training, and performance management. He works with business owners and leadership teams to establish effective HR processes, improve employee experiences, and build systems that support sustainable growth.

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As a certified Enneagram and DISC practitioner, Tyler also provides leadership development, team training, and organizational consulting services. By helping leaders and employees better understand their communication styles, behaviors, and strengths, he equips teams to collaborate more effectively, navigate workplace challenges, and build stronger professional relationships.

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At the heart of Tyler's work is a commitment to helping people and organizations reach their full potential. He genuinely loves the work he does and wants to help business owners and employees experience that same fulfillment in their careers.

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